Our Story
Jewelry with a story, made to remind you of yours
Authentically Beautiful is a meaningful jewelry brand founded by Houston author, speaker and salon owner Janelle Alexis. Every necklace is designed as a wearable reminder of the strength, calm and self-love that live inside you, especially on the days you forget.
Where beauty meets healing
For more than twenty years Janelle has listened to women from behind the salon chair. She has also lived her own storms: betrayal, divorce, and loving a daughter through mental illness and addiction, stories she tells in her books Rose Colored Glasses, Was It Worth It? and the #1 Amazon bestseller MENO POSSE. Authentically Beautiful grew from that journey: small, symbolic pieces that say what women need to hear.
Every piece means something
- Protection: evil eye, hamsa and guardian pendants. Shop protection necklaces
- Calm and serenity: mandala, lotus and medallion designs. Shop calm necklaces
- Strength and courage: bumblebee and cross pendants. Shop strength necklaces
- Growth and renewal: tree of life, lotus and spiral pendants. Shop growth necklaces
- Faith: cross, guardian and medallion pieces. Shop faith necklaces
Giving back to women's mental health
A portion of every purchase supports women's mental health initiatives. When you wear Authentically Beautiful, you carry a reminder for yourself and help another woman find support.
Read Janelle's story
Discover the books, the speaking and the salon at JanelleAlexisOfficial.com, and follow along on Instagram @urauthenticallybeautiful and TikTok @urauthentic.